A practice shaped by curiosity

About

(Independent since 2019)

Wooden desk with a model sailing ship and a desk lamp by a window with blinds

I’m Maël Blanc. I bring strategy, design and a careful eye for detail together to make work with clarity and character.

My approach is collaborative and considered. I begin by listening, then build a clear direction through research, experimentation and close attention to the details that make each project distinct.

How I work

(03)

Listen first

Every project starts with questions. I learn the business before I touch a single pixel.

Listen first

Every project starts with questions. I learn the business before I touch a single pixel.

Stay small

The person you meet on day one is the person who does the work. No handoffs, no surprises.

Stay small

The person you meet on day one is the person who does the work. No handoffs, no surprises.

Build to last

I design systems that grow with you, not trends that fade by next season.

Build to last

I design systems that grow with you, not trends that fade by next season.

Services

(04)

A focused practice spanning concept, identity and execution.

Art Direction

The visual mood of campaigns, shoots and launches.

Art Direction

The visual mood of campaigns, shoots and launches.

Art Direction

The visual mood of campaigns, shoots and launches.

Branding

Identities from the ground up: naming, logos, type and rules.

Branding

Identities from the ground up: naming, logos, type and rules.

Branding

Identities from the ground up: naming, logos, type and rules.

Design

Packaging, print and digital, from first sketch to production.

Design

Packaging, print and digital, from first sketch to production.

Design

Packaging, print and digital, from first sketch to production.

Strategy

Positioning, voice and a clear direction for what makes you distinct.

Strategy

Positioning, voice and a clear direction for what makes you distinct.

Strategy

Positioning, voice and a clear direction for what makes you distinct.

Recognition

(05)

Awards

Recognition from juries and peers I admire. The work always comes first.

Year

Award

Project